Media dig deep for Acorns

Guests at the annual Midlands Media Awards on Thursday will once again be digging deep for Acorns Children’s Hospice.

As charity partner of the event, Acorn’s will benefit from the proceeds of the raffle which last year raised over a thousand pounds. Chief executive of headline sponsor Birmingham Airport, Paul Kehoe said, “Last year the Media Awards raffle raised £1,340 for Acorns and we would love to at least equal that total again.” The organisation needs £8.8 million a year to maintain its present level of service – each of its three bungalow-style 10-bed hospices costing £7,500 per day to run.

The majority of the money is provided through the community – from charity partners, such as Birmingham Airport and Aston Villa FC, and by members of the public through their own fund-raising activities. The media awards are being held at The Holte Suite at Villa Park. In addition to Birmingham Airport’s sponsorship, the awards are also being supported by Aston Villa, Bournville College, Birmingham City University, Fotoauto and Cloud 9.